Viper Apparel is proudly recognized as the #1 Prom & Pageant Store in the Nation by Pageant Planet and Michigan's #1 Prom Dress Shop. We are your premier destination for prom, pageant, Quinceañera, and couture fashion. We carry the world's most sought after designers including Sherri Hill, Jovani, Johnathan Kayne, Portia & Scarlett, and more. We are Michigan's exclusive retailer for Amarra Couture, Sherri Hill Couture, and Jovani Couture. Our Quinceañera collection features stunning gowns from Princesa, Morilee, Rachel Allan, and House of Wu, offering unforgettable styles for every celebration. Viper Apparel is honored to sponsor and dress titleholders from some of the most prestigious organizations in the industry, including Miss Michigan, Miss USA, Miss High School America, American Royal Beauty, Ultimate USA, and many more state and national systems across the country. With exclusive trunk shows from Sherri Hill, Jovani, and Johnathan Kayne, along with custom couture opportunities. Feel free to contact us to learn more!